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Aldo Novarese, Alfa – Beta, 2020

75 Euro

_DSC9361 copia

Out of stock

The first edition of Alfa-Beta, was published in 1964 by Progresso Grafico and distributed by G.B. Paravia & C. The cover price was 5,000 Italian liras. This book is a testament to Aldo Novarese’s overall work and design ethos. It is a highly specific vision of the discipline, written by a practitioner, describing the evolution of writing. He stakes no claim on completeness or scientific rigor, but rather outlines the field in a highly functional way, justifying the forms and typographic styles of the time. Therefore, in addition to being one of very few textbooks on the theory and practice of type design written by an Italian, Alfa-Beta also presents the history of typography from an original, dynamic perspective that remains a noteworthy source of inspiration.

Aldo Novarese, Alfa – Beta

Archivio Tipografico, 2020

Concept by Lorenzo Bolzoni

Art Direction and Graphic Design by Studio 23.56

Team project Lorenzo Bolzoni, Matilde Argentero, Archivio Tipografico

Printed by Grafiche Antiga

Supported by Bottega Fagnola, Fedrigoni

18 x 24 cm

2 volumes, 288 + 224 pages

1° volume with hardcover, 2° volume with softcover + case

Italian / English

ISBN 978-8894560510

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